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How to Lower Bounce Rate on Blog Pages bounce rate high bounce rate

Check out January 15, 2023, live Zoom call hosted by Mastering P.o.P! During this informative call, we answered a question related to reducing blog page bounce rates - giving you everything you need to start improving your blog page's performance now.

The following points...

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Project-Based Learning for Schools digital marketing pbl unit project based learning

Project-based learning is quickly gaining popularity in schools as an effective and engaging way to teach students. But what exactly is project-based learning, and why is it so effective? In this blog post, we'll explore the answers to those questions and more. So whether you're a teacher looking...

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Watch This 6 Minute SEO Exercise! search engine optimization seo

Are you tired of trying to figure out how to rank higher on search engine results pages? With the right techniques and strategies, you can take your SEO performance to the next level.

In this six-minute exercise, you'll learn a few tactics for boosting your rankings that you can start...

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Mastering P.o.P offers a month-over-month SEO Report [VIDEO] orgacnic traffic search engine optimization seo report

SEO is important for any business that wants to be visible online

SEO, or search engine optimization, is an essential step for any business looking to get noticed online. With the ever-growing number of webpages out there, organic search traffic is more important than ever before. Without the...

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Routine Tracker: Tracking Your SEO & Digital Marketing Efforts digital marketing routine tracker seo

If you're not tracking your marketing efforts, you're wasting time and money.

Are you tired of wasting time and money on SEO & Digital Marketing?

Imagine having a tool that helps you track all the marketing activities that matter in one place. Mastering P.o.P's new SEO & Digital...

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Content: The Importance of Using Header Tags for SEO h1 tags header tags headings

Just like people, search engines like header tags too

Clear, descriptive headings are essential for busy readers who want to scan your text quickly or jump to the areas they’re interested in. It's no secret that effective headings are important to both humans and search engines when it...

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Analyze & Optimize Your Website Content Using Site Search google search google search console google search intent

If you want your website to rank well in search engines, it's important to focus on optimization.

If you want to improve your website's performance in search engine result pages, you can use data from the following free tools:

  • Google Search
  • Google Search Console
  • Google Analytics

Each...

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SEO Checklist: 8 Best Practices to Follow When Optimizing Content search engine optimization seo

SEO, or search engine optimization, is one of the most important aspects of online marketing. By following some simple best practices, you can optimize your content for top visibility on search engine results pages.

In this article, I'll go over eight of the best SEO practices to follow when...

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3 Ways to Ensure Your Informational Blog Content Converts informational queries navigationl queries search engine optimization transactional queries

Are you creating 'Informational' blog content that doesn't convert?

Creating informational blog content using keywords is a great way to increase website traffic. However, if that traffic doesn't convert, it doesn't matter.

Remember, there are three types of Search Queries.

  1. Informational 
  2. ...
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Why You Shouldn't Neglect Keywords with Zero Search Volume low hanging fruit search engine optimization seo zero search volume

If you're like most B2B and B2C business owners, you probably think that targeting keywords with zero search volume is a waste of time. After all, why would you want to spend time and resources on a keyword that no one is searching?

As it turns out, there are quite a few reasons why targeting...

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Live Zoom Coaching Call with Digital Marketing & SEO Veteran coaching call live zoom call

At Mastering P.o.P, we provide expert group coaching based on your existing knowledge and goals. We have group Zoom coaching calls a minimum of 4-5 times per month. 

Small and medium groups or private Zoom coaching can be a useful resource for online business owners as they...

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The Email Marketing Metrics that You Should Know email marketing email marketing metrics

As an email marketer, you must know the metrics that matter in order to scale your business. Email metrics give you valuable insight into whether or not your emails are successful.

The following metrics are essential for any email marketer, along with their corresponding formulas:

1. Clickthrough...

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