News RSS

The earning potential for YouTube influencers is unprecedented. Yet, this is largely due to the advertisers that utilize the platform to market their own products. 

Read more

Small businesses have quite a lot of competition. Therefore, it takes some extremely pointed and ingenious marketing skills to draw the customers attention away from your competitors.

 

Read more

The YouTube Video Recommendation System, primarily authored by five Google employees, explains the SEO algorithm behind this AI recommendation structure. These tips are a product of this paper, to help influencers approach their own YouTube video SEO correctly. 

Read more

The internet is simply an indispensable part of our lives and that should be clear to everyone. Nowadays, most customers first do an ‘online check’ before they decide on their purchases. Therefore, the right online presence is very important. Search Engine Optimization is not rocket science but rather a ‘serious craft’ that requires time and dedication. SEO ensures that your site runs like a well-oiled engine. And who doesn’t want a flawless piece of machinery?The success of a website depends on several criteria. The most important are: Web Design Site Navigation Structure Content & Internal Linking Before you say “this...

Read more

Choosing a digital marketing team or consultant for your business is a huge decision, not to be taken lightly. Here is an effective guide on helping you to make the right choice: Define Your Goals If you are looking to hire a digital team or a SEO consultant, you need to know why you want to hire them, and what goals you want the agency or consultant to accomplish for your business.  Reasons can include: Your business lacks an online marketing department, you’re not happy with your current results, sales are stagnant, etc. If you recently worked with an “Agency” and...

Read more